Pretty P.O.V.: Tresemmé Platinum Strength Renewing Deep Conditioning Treatment Sunday 15 September, 2013

Tresemme-Platinum-Strength-Deep-Conditioning-Treatment

I have never had anything against “box” dye—you know, the haircolor you buy from your local drugstore. The reality is: Sometimes you don’t have the means to visit the salon for your dye job. That was me when I was a youngster: poor, but deeply addicted to dying my hair. I constantly roamed the drugstore […]

I have never had anything against “box” dye—you know, the haircolor you buy from your local drugstore. The reality is: Sometimes you don’t have the means to visit the salon for your dye job. That was me when I was a youngster: poor, but deeply addicted to dying my hair. I constantly roamed the drugstore aisles in search of great box dye to feed my addiction. (Just so you know, though: Box dye tends to have bigger color molecules, which aren’t able to penetrate the cuticle as well as salon dyes, thereby not being able to last as long. Hence: fading locks in half the time.)

One thing that kept me hooked on box dye: Some came with a packet of deep conditioner, and that deep conditioner was the best deep conditioner EVER. I believe at one point hair brands and drugstores reported that women would actually steal the packets of deep conditioner out of the boxes rather than purchase the dye. (I didn’t. I swear.)

Why, oh why, wasn’t there more of this conditioner? Why couldn’t we just buy a gallon of it to slather all over our heads? Instead, I hoarded the stuff, treating it like it was my “precious.” I would savor that little packet, trying to make it last longer than its advised two washes. But it was just a little 2 inch by 2 inch packet; no amount of pressing, squeezing and pinching could get any more of its creamy contents to come out once I’d depleted it. I’d have to wait until the next time I need to color my hair to be reunited with my “precious.”

Tresemme-Platinum-Strength-Deep-Conditioner

Cut to Tresemmé Platinum Strength Renewing Deep Conditioning Treatment. It reminds me of the deeply nourishing conditioners that are packaged in box dye—and it is so much more than 4 square inches. My hair feels silky during the application (something I’ve found lacking in many conditioners these days); when I rinse it, it’s smooth as can be. Now, Tresemmé claims that after five uses of the complete Platinum Strength system (which contains shampoo, conditioner and thermal-protectant spray) you’ll repair two years’ worth of damage. I can’t really speak to that as I’m a mixologist; I like to use one item of one system, one of another and so on. So I’m only dabbling in the Deep Conditioning Treatment, which I use three times a week, in addition to shampoo and regular conditioner from other brands. What I can say: My hair feels soft and has a nice sheen to it, and the actual in-shower experience—how my hair feels as I condition it—is as good if not better than those box dye conditioners. And that, in my opinion, is worth the $5.29 price tag.

Get silky strands with Tresemmé Platinum Strength Deep Conditioning Treatment at soap.com.

Karie L. Frost Signature

Share

Related Posts


Pretty P.O.V.: My Best Makeup Products of 2013
Pretty P.O.V.: My Best Makeup Products of 2013
MAKEUP(minded)
Pretty P.O.V.: My Best Hair Products of 2013
Pretty P.O.V.: My Best Hair Products of 2013
HAIR(raised)
Holiday Pretty P.O.V.: Nordstrom Metallic Brush Set & Ombre Travel Brush Set
Holiday Pretty P.O.V.: Nordstrom Metallic Brush Set & Ombre Travel Brush Set
MAKEUP(minded)

There are no comments yet, add one below.

Leave a Comment


Leave a Reply

Your email address will not be published. Required fields are marked *